TRAILBLAZER INTERVIEWS

Business Development – Modern Best Practices

Mar 6, 2026

An interview with Susan Lynch-Smith, Head of Business Development, Douglas CDMO. Sue shares her 30 years of experience in B2B life sciences including the ever-evolving relationship between buyer and solution provider, the importance of empathy, account based marketing, how to discern real opportunities, and her optimism for 2026.

More Trailblazers

Helping Make Cell Therapies Less Expensive & More Available

Helping Make Cell Therapies Less Expensive & More Available

Jerry Jiang, Vice President of Global Sales at CellBri, joins the Trailblazers to discuss how automation can help make cell therapies less expensive and more accessible. He shares how CellBri is working to automate cell therapy processing, how its global footprint...

B2B: Baseball To Business With Bob File

B2B: Baseball To Business With Bob File

Bob File joins the Trailblazers to discuss technology, digital transformation & AI, and how life sciences and clinical trials are being impacted. He reminds us that human beings in the loop are the most important feature of AI. Bob is also a former Major League...

Right To Play, Right To Win: Boreal’s Business Strategy Story

Right To Play, Right To Win: Boreal’s Business Strategy Story

New cell and gene therapy clinical breakthroughs & manufacturing innovations are emerging quickly in a field characterized by scientific acceleration. It is awfully difficult for CDMOs to effectively communicate their capabilities, let alone establish a new brand in...